Obama to Trump Voters
People who voted for Obama in 2012 and for Trump in 2016, about 5.7 million voters, played an essential role in Trump’s victory. A research paper by Stephen Morgan and Jiwon Lee explore the characteristics of these voters. While their research focuses primarily on white non-Hispanic “crossover” voters they also discuss the characteristics of white non-Hispanic voters who did not vote in 2012 but voted for Trump in 2016. The authors also generate some comparisons between these two sets of voters and Romney-Trump voters.
Cross-pressured voters are those voters who are subject to conflicts and inconsistencies in whom to vote for.… Read the rest
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